Privacy Policy

Privacy Policy

Effective and Last Updated as of October 20, 2020


This Privacy Policy tells you how we interact with you on our Platform and how we collect, use, and share your information. We have developed this Privacy Policy because your privacy is very important to us.

From time to time, we may review and update this Privacy Policy. When we do, we will post a notice on the homepage of our website for thirty (30) days following the update.


When we say “we”, “us”, or “our”, we mean Michelle Patrick Photography, LLC, a Wisconsin limited liability company.

When we say “you” or “your”, we mean the visitor or user of our Platform, products, or services.

When we say “Platform”, we mean:

  1. Our website located at [URL] and any future websites; and
  2. Any other properties, programs, tools or technology, now or in the future.
    1. Information You Provide
      1. Contact Information:

When you communicate or interact with us, we may collect information from you, such as:

  • Your name;
  • Your address;
  • Your telephone number;
  • Your email address.

Here’s how we use this information:

  • To communicate with you directly about services provided through our Platform;
  • To communicate with you directly about any questions, issues, or concerns you or other users may have;
  • To send you marketing communications in accordance with your preferences;
  • To assist in the ongoing development of our service offerings;
  • To create user reports and sum
    • Payment Information:

When you submit an order, you are required to provide payment information, such as your credit card, debit card or gift card details.

We use this payment information to fulfill your order, complete the transaction, and detect and prevent fraud.

Transaction Information:

When you submit an order, we may collect information, including the items purchased, date and time of your transaction, or special instructions.

We use this transaction information to fulfill your order, detect and prevent fraud, personalize your experience, perform analytics/identify usage trends, and inform our advertising and marketing.

Communications, Participation and Other Content:

We may maintain all communications resulting from your interactions with us by email, phone, and mail, or on any of our social media platforms. We also record comments and opinions you express when responding to surveys or taking part in promotions we run.

We use all of these communications to address your questions, issues and concerns and to improve our Platform.

Other Information You Provide:

You may post other information and materials on our Platform. These may include ratings, reviews, and photos, but may include other things as well. We may collect any information and materials posted by you and use this information to improve our Platform.

Please note that anything you post on our Platform may be available to the general public and anyone who visits the Platform. Please use good judgment with what you post, especially when it comes to personal information.

1. Information generated or automatically collected when you use the platform

       1. Device and Software Information:

We may collect information about your phone, computer, or other device and its software including your IP address, browser type, internet service provider, device type/model/manufacturer, operating system, date and time stamp, and a unique ID that allows us to identify your browser, mobile device, or your account (including, for example, a persistent device identifier or an Ad ID), and other similar information.

We may also work with third-party partners to use certain technology, like statistical modeling tools, that lets us recognize and contact you across multiple devices.

We may use this device and software information to diagnose and fix technology problems, serve you personalized advertising, personalize your experience, perform analytics/identify usage trends, and improve our Platform.

Platform Access and Use Information:

We may collect information about how you access and use our Platform, such as the website you last visited and the website that you go to when you leave our Platform.

We also may track the pages you visit on the Platform, the links you click on the Platform, whether you open emails or click the links contained in emails that we send, other actions you take on the Platform, and whether you access the Platform from multiple devices.

We may use this information to determine products and services that may be of interest to you, to improve our products and Platform, to evaluate the success of our advertising and marketing campaigns, and to send you marketing communications.

Analytics Information:

We may collect analytics data or use third-party analytics tools such as Google Analytics to help us measure traffic and usage trends and the demographics of our users in order to improve our Platform. You can learn more about Google's practices at

Data From Other Places

1. Information from Third-Party Sites You Connect to Through Our Platform:

When you interact with us through a social media site or third-party service, such as when you like, follow, retweet, or share our content on Facebook, Twitter, LinkedIn, Instagram, or other sites, we may receive information that you permit the social network to share with third parties. The data we receive from these third-party sites is dependent upon that third party’s policies and your privacy settings on that third-party site.

We may use this information to improve our Platform

Information from Affiliates or Other Third Parties:

From time to time, we may receive information about you from other MPP entities and affiliates, from co-marketing partners, service providers, and from other third parties. We may receive additional information about you, such as fraud detection information, from third party partners and combine it with other information that we have about you.

We may use this information from affiliates or third parties to contact you, to send you advertising or promotional materials or to personalize our Platform, to protect against bot attacks and takeovers, and to better understand who our users are.

We do not control, supervise or respond to how the third parties providing your information process your personal information. If you want to know more about how a third party uses, shares, or sells your information, please contact that third party directly.


Just to be clear, third parties may collect personally identifiable information about your online activities over time and across different websites when you use our Platform


We already mentioned some ways we use your information. We also may use your information for other reasons, such as:

  • To provide, maintain, improve and develop the Platform;
  • To make sure that our Platform is safe and secure;
  • To contact you with important messages and/or to provide you with support;
  • To provide, personalize, measure and improve advertising and marketing;
  • To make sure we are following applicable laws and regulations;
  • To enforce our rights under applicable law, our Terms of Use, and our Image Licensing Agreement, and to enforce agreement that we have with third parties and business partners; and
  • For other purposes which we may tell you about when we collect information. 

From time to time, we may use personal information for a specific purpose not mentioned in Privacy Policy. If that happens, we may update our Privacy Policy.

We may also use aggregate personal information for regulatory compliance, industry and market analysis, research, demographic profiling, marketing and advertising, and other business purposes as long as the end-product does not uniquely identify you or anyone else who uses the Platform.


Payment Processor and Related:

We may share your personal information with other third parties (such as payment processors) so we can provide any products you order from us.

Marketing and Advertising Service Providers:

We may share personal information with third parties in connection with co-marketing activities, the development of customized and targeted marketing campaigns, to launch promotions, and for other similar advertising efforts.

We may work with third-party Ad Networks and Advertising Partners to deliver advertising and personalized content to you on our Platform, on other sites and services you may use, and across other devices you may use. These parties may collect information directly from your browser or device when you visit the Platform through cookies or other tracking technologies. This collected information is used to provide and inform targeted advertising, as well as to provide advertising-related services such as reporting, attribution, analytics and market research.

We may share personal information, such as a unique identifier, hashed email address, or information automatically collected through tracking technologies, to social networks for the purpose of displaying personalized advertising and content on those social networks.

Other Service Providers:

We may share personal information with third parties that provide services for us or on our behalf, such as website hosting, data analysis, infrastructure provisioning, IT services, customer service, email delivery services, fraud detection, security monitoring, advertising and marketing, and other similar services.

Parties to a Business Transaction/Bankruptcy/Legal Proceeding:

We may conduct company business such as a merger, acquisition, joint venture, or financing or sale of all or a portion of company assets. We may share personal information with a third-party during negotiation of, in connection with, or as an asset in such a corporate business transaction. Personal information may also be disclosed in the event of insolvency, bankruptcy, or receivership.

We may share personal information with third parties, such as legal advisors and law enforcement, as required by law or subpoena or if we reasonably believe that such action is necessary to (a) comply with the law and the reasonable requests of law enforcement; (b) enforce our Terms of Use or Image Licensing Agreement or to protect the security or integrity of our Platform; (c) detect, suppress or prevent fraud or reduce credit risk and collect debts owed to us; and/or (d) exercise or protect the rights, property, or personal safety of us, our visitors, or others.

Related Organizations:

We may share personal information with related organizations (such as subsidiaries, parent companies, and affiliates). Specifically, we may disclose any or all of the types of personal information described in Section 1, above, in order to comply with law, be involved in a transaction, or otherwise achieve any objective that we have.


A “cookie” is a unique identifier that is stored on your computer. Websites can send their own “cookies” to your browser to allow ease in site functionality and us to obtain information regarding your habits when utilizing our site. We use cookies to improve the functionality of our Platform as well as to evaluate services offered to you.


We currently do not respond to web browser Do Not Track (DNT) signals at this time.


As users of our services, you may have certain rights under applicable law. These rights vary depending on where you are a resident of and where you are using our services from and may include the following:

The right to access, or request access to, all of your personal information that has been collected by us.

  • The right to modify, or request that we modify, any and all of your personal information that has been collected by us.
  • The right to delete, or request that we delete, any and all of your personal information that has been collected by us.
  • The right to restrict how we process any and all of your personal information, whether collected now or in the future.
  • The right to request that we do not collect, use, disclose, or sell (or refrain from further collecting) any and all of your personal information.
  • The right to request that we do not use, disclose, or sell (or refrain from further using, disclosing or selling) any and all of your personal information which has been, is being, or will be collected.
  • The right to withdraw, at any time, any consent previously given to any prior collection, use, disclosure, or sale of personal information that we have collected from you.
  • The right to file a complaint with the relevant supervisory authority pursuant to a violation of law which applies to you. You may exercise these rights as outlined in the following section or by contacting us in any way listed below.

You may exercise these rights as outlined in the following section or by contacting us in any way listed below.

Additionally, California residents that have an established business relationship with us have the right to request and obtain from us once a year, free of charge, a list of the third parties to whom we have disclosed their personal information (if any) for such third party's direct marketing purposes in the prior calendar year, as well as the type of personal information disclosed to those third parties under California’s “Shine the Light” law (Civ. Code § 1798.83).


To exercise any of your rights listed in this Privacy Policy, you must put in a request to our Data Privacy Officer by emailing us at [Email Address] or by contacting us in any other way listed below.

Once we receive your request, we will respond within 30 business days.

You may exercise any of your rights listed in this Privacy Policy at no charge to you.

In certain situations, we may decline a request to exercise one or more of the rights described above. This may happen if we cannot verify your identity or if your request violates applicable law, but it may happen for other reasons as well. If we cannot comply with all or a portion of your request, we will explain the reasons for declining to comply with the request.


Our Platform may include links to third-party websites, plug-ins and applications. Except where we post, link to or expressly adopt or refer to this Privacy Policy, this Privacy Policy does not apply to, and we are not responsible for, any personal information practices of third-party websites and online services or the practices of other third parties. To learn about the personal information practices of third parties, please visit their respective privacy notices.


We welcome any questions, comments, or concerns regarding this Privacy Policy and/or how we collect, use, and disclose your information. Please contact our Data Privacy Officer using any of the following:


Michelle Patrick Photography, LLC

ATTN: Michelle Patrick, Data Privacy Office

Please know that any emails you send us may not be secure. Because of this, please do not send us any emails that include your credit card information or other sensitive personal information.


  1. The opening, downloading, installing, copying, or any other use of our Platform is governed by our Terms of Use located at Image Licensing Agreement.
  2. located at [URL].